R.O.S.E. was founded by Joyce Petrowski who recognized a need in the community based on a personal experience with a loved one. The older adults are often targets of criminals because of their philanthropic and trusting nature.
R.O.S.E. was founded to lead the effort in delivering effective, concise, and face-to-face fraud awareness and prevention programs to the older adults (and their families) in Arizona so that they will be aware of the types of scams that are prevalent and dangerous to this population and what they can do to prevent becoming a victim.
Through thoughtful content creation and impassioned speakers, R.O.S.E. will help to protect our vulnerable older adults and their hard-earned assets.
R.O.S.E. will engage with local, regional, and national experts in the area of financial crime and cybersecurity and get their input with the program. This will help R.O.S.E. to continuously evaluate and update the program with current, relevant content.
The long-term goal is to establish a trusted brand that will enable us to grow beyond Arizona.